Experience League LIVE: Master Frequency Capping & Conflict Prioritization - Adobe Journey OptimizerExperience League LIVE: Master Frequency Capping & Conflict Prioritization

Learn how to use new features in Adobe Journey Optimizer to govern and prioritize the most important messages being sent to customers by creating rule sets, journey capping, prioritization scoring in journeys, reducing messaging fatigue, and detecting conflicts. Join us for an expert-led live session where we’ll dive into Journey Capping, Conflict Prioritization, and Rule Sets in Adobe Journey Optimizer. You’ll discover: ✅ How Journey Capping prevents over-messaging by controlling the number of journeys a customer can enter within a given timeframe. ✅ How Conflict Management & Journey Prioritization helps resolve competing journeys, ensuring customers receive the most relevant and impactful experiences. ✅ How Rule Sets provide flexible, scalable guardrails to automate decision-making, and streamline journey execution. This session is perfect for marketers, operations teams, and journey admins looking to optimize their customer journeys with greater control and efficiency. Bring your questions for live Q&A and get hands-on insights from Adobe experts!